Jason and Leonard Rom opened 1 Two 1 Cellular in 2001 with a small start up kit consisting of a few spares, cell phone covers and the very basic repair tools. 1 Two 1 Cellular’s vision is to provide customers with a superior cellular repair service and turn-around time through an on-site workshop. The fastest turn-around time, specialising in liquid damage repairs and the use of original spares encouraged a few corporate clientele to refer their customers to 1 Two 1 Cellular just weeks after opening its doors. In 2005 1 Two 1 upgraded the look of the shop and expanded the workshop area to cope with the influx of repairs. In 2009 the company began to offer a pick-up delivery service for all its corporate customers.